8/21/2019

Dr Alex George and Dr Hilary Jones back On the Beach campaign

Dr Alex George and Dr Hilary Jones have partnered with On the Beach to launch its The Man Bod campaign, championing male body confidence and highlighting how labels impact a person's mental health. Recent research has revealed 53% of men aged 18-34 believe 'the way they feel about their body has a negative impact on their mental health', and Jones commented 'With labels like "Dad Bod" you’ve got to be so careful. I think people underestimate how damaging it can be to a person’s self-confidence when you label them a certain way. In my time as a GP, I’ve seen a rise in patients suffering from anxiety and confidence issues which can often be influenced by their feelings around body-image'.

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