I'm Yours hitmaker Jason Mraz has signed a new global multi-recordings partnership with BMG, and will release the first album in the deal, Look For The Good, this summer. The American singer/songwriter is currently hosting a weekly livestream, La La La Livestream, on his YouTube channel, and said 'I’m making music that feels new to me and therefore sought to find a label partner that would work in new ways to support my new dreams... Together, we plan to bring positive vibes to these extraordinary times'.
AJ Pritchard and Curtis Pritchard have launched the #DressupDanceDonate initiative to raise money for frontline NHS workers. The dancing duo are posting daily routines to their Instagram accounts, ahead of a live online performance in fancy dress on April 5, encouraging fans to join in dancing and donate to the NHS Charities Covid-19 Urgent Appeal. Former Love Island star Curtis said 'We want everyone at home to get off the sofa and have some fun whilst raising money for the incredible NHS workers who are fighting Covid-19'.
Kenny Mason, an Atlanta based rapper, has been praised by Complex and Hypebeast for bringing a fresh perspective to the rap scene, with his ‘impressive’ technical skills on breakout song HIT garnering him millions of replays. Shunning traditional trap sounds, the 24 year old is using influences of Lil Wayne, the Pixies and Smashing Pumpkins on his more lyrical approach to follow up singles Angelic Hoodrat and Metal Wings. Despite looking up to high-profile Atlanta rappers Gucci Mane, T.I and Outcast, Mason isn’t trying to follow in their footsteps, instead putting his own stamp on the south’s rap game.
Stefanie Williams, aka Stef Fit, has appointed Charnley Communications's Christopher Charnley and Rebecca Adams to handle her personal publicity. The British health and fitness influencer, recognised for her informative workout videos on social media, has launched her own fitness app, Fit with Stef, and Charnley commented 'We’re thrilled to be working with Stef and have some incredible plans for the months ahead'.
British TV personality and Hoste supper club founder Laura Jackson has partnered with homeware brand Habitat, and is hosting a live broadcast to give 'inspiration and tips on how to create a virtual dinner party' over Easter. Through the broadcast, airing on Jackson and Habitat's Instagram pages at 6pm, April 7, Jackson will cover topics such as recipe ideas and the importance of socialising online, and commented 'Easter this year is going to very different to the Easters that we have celebrated before, but I’m hoping to unite friends and family around the virtual dining table, so this will still be a fun and memorable event'.
Dame Helen Mirren is backing an emergency appeal to raise funds for NHS Intensive Care workers on the frontline of the Covid-19 pandemic. The Oscar-winning actress took to Instagram to raise awareness of the campaign, posting a 'morning selfie', captioned 'In return for this pic of me literally first thing in the morning, please donate to intensive care support'.
Pop supergroup Boyzlife have signed to Carver PR, where Harry Wilton looks after all press enquiries. The duo, comprising of Keith Duffy and Brian McFadden, who were previously members of boybands Boyzone and Westlife respectively, release the first single from their debut album, You Needed Me, on April 3, with all profits from the track being donated to charity Age UK.
Steve Prescott Foundation ambassador Johnny Vegas is supporting the charity's #StHelensTogether campaign, delivering food parcels to people who're self-isolating in St Helens. The new delivery service has been set up in partnership with the Blackbrook rugby league team, and Vegas's good friend, Russell Crowe, promoted the service on social media, asking for people to get in touch with the foundation if they needed help, posting 'One of the delivery workers is going be Johnny Vegas though, so expect to lose every second or third biscuit'.
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