British singer/songwriter Lily Allen continues her partnership with Intimissimi, fronting the Italian intimates brand's autumn/winter 2026 campaign, Pretty Flowers.

The Madeline hitmaker commented 'Intimissimi isn't just a label, it's a staple of Italian fashion, and I am delighted to introduce the iconic Pretty Flowers collection in the UK. For the campaign, I picked my favourite balconette bra, the Sofia... The sexy chic of Italian lingerie is very me'.