Collaborations

Cher and Xochitl Gomez partner with Garnier


08 06 2026

Pop icon Cher and Mexican-American actress Xochitl Gomez have been unveiled as the faces of haircare brand Garnier's latest campaign, promoting the Fructis Diamond Sleek Spray.

The Believe hitmaker commented 'As someone who's always believed hair is part of self-expression, partnering with Garnier on this campaign felt true to me. Sleek hair has always been part of my look, and I've never believed in keeping a good secret'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.