Collaborations

Gavin Casalegno appointed Viktor & Rolf ambassador


05 02 2026

The Summer I Turned Pretty star Gavin Casalegno has been named as Viktor & Rolf's new VIP ambassador, fronting the brand's new Spicebomb fragrance campaign.

A spokesperson for the fashion house commented 'Choosing Gavin was a very deliberate decision, as he is undeniably a rising star. But more importantly, he is deeply culturally relevant, especially with the younger generation... We were drawn to how naturally he embodies our vision of modern masculinity - it's that perfect, rare balance between raw charisma, magnetic presence and an effortless coolness'.

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