American rapper 070 Shake has been named as Dior's newest brand ambassador, following in the footsteps of personalities including Mikey Madison, Mia Goth and Greta Lee.
A spokesperson for the fashion house commented 'Unique and visionary, the American singer, songwriter and producer has established herself as one of today's most magnetic voices, at the convergence of rap and alternative pop. Her instinctive creativity, authenticity and energy resonate with the essence of Dior, embodying sensitive elegance in perpetual motion'.