American actress Kiernan Shipka stars in a new Halloween themed campaign for alarm clock brand Hatch.
The video sees Shipka losing sleep as demons from her phone keep her awake, before her Hatch clock saves the night by helping her fall asleep. The Last Showgirl star commented 'Pretty instantly, I was happy to jump on board because the product is awesome, and the idea was really fun. I love horror... and Hatch really works and really helps because there has to be intentionality behind not going on the phone'.