British eyewear brand Cubitts has tapped Melanie Sykes for its latest campaign, marking the TV presenter's first modelling campaign since shaving her head amid her battle with alopecia.

A spokesperson for the brand commented 'When we came to open Cubitts in Manchester, it felt fitting to work with someone so indelibly linked to the city. Melanie has that same combination of character, wit and individuality that has always made Manchester such a special place'.